Consultants
Maximiliano Novoa
Founder + Executive Consultant Max is a Brand Strategist with over 10 years of experience helping companies like Amazon, American Express, and Volvo grow. As a business owner himself, he was inspired to make the same caliber of brand strategy accessible to growing businesses. Today, he helps founders explain what makes their business valuable, different, and worth choosing, so their messaging can finally match the quality of what they offer.
Mae Wiskin
Mae holds a Master's from Parsons and spent years with the U.S. Peace Corps before building a 13-year career in brand strategy across clients like Progressive, Uber, and Peloton. Born in Bangkok and based in Brooklyn, she brings a rare combination of global perspective and commercial rigor to every engagement.
Executive ConsultantWe have shaped brand and messaging work for the following partners
