Consultants
Maximiliano Novoa
Founder + Senior Consultant Max is a Brand Strategist with over 10 years of experience helping companies like Amazon, American Express, and Volvo grow. As a business owner himself, he was inspired to make the same caliber of brand strategy accessible to businesses at earlier stages of growth.
Senior ConsultantMae Wiskin
Mae holds a Master's from Parsons and spent years with the U.S. Peace Corps before building a 13-year career in brand strategy across clients like Progressive, Uber, and Peloton. Born in Bangkok and based in Brooklyn, she brings a rare combination of global perspective and commercial rigor to every engagement.

